AWS Gets in Blockchain: AMB Promises to “Plug In” Enterprise Solutions


It’s official – with Amazon jumping into blockchain management, companies can now get vendor assistance in implementing blockchain from the biggest household name in cloud services.

Amazon is announcing this week the unveiling of Amazon Managed Blockchain (AMB), a “done for you” system for integrating blockchain technology into data tracking and other enterprise tools.

Using Ethereum and Hyperledger, Amazon’s AMB system brings a new kind of plug-and-play operational efficiency to blockchain management.

“Customers want to use blockchain frameworks like Hyperledger Fabric and Ethereum to create blockchain networks so they can conduct business quickly, with an immutable record of transactions, but without the need for a centralized authority. However, they find these frameworks difficult to install, configure, and manage,” said Rahul Pathak, General Manager, Amazon Managed Blockchain at AWS yesterday, describing what AMB has to offer enterprise adopters.

“Amazon Managed Blockchain takes care of provisioning nodes, setting up the network, managing certificates and security, and scaling the network. Customers can now get a functioning blockchain network set up quickly and easily, so they can focus on application development instead of keeping a blockchain network up and running.”

That’s a lot of functionality is a user-friendly package: as AWS in general has become one of the easiest hand-holding ways to augment ERP systems, AMB has a dedicated role to play.  With the ability to quickly scale, companies will have an even easier time putting these new technologies into place quickly and efficiently.

“What really makes blockchain so much harder for companies is the reality that the management of the network is shared by the participants,” said Kaleido CEO Steve Cerveny in a recent press statement. By partnering wioth Kaleido, Amazon is offering “full-stack enterprise blockchain platform that supports the full blockchain lifecycle from exploration and proof of concepts to production-ready business solutions,” in the words of a Consensys piece posted on Medium going into the finer details of AMB’s provisions.

“We call that ‘Shared IT’ and many organizations don’t see it coming until they are way down the path with their project,” Cerveny adds. “The challenges can be getting everyone, including competitors to agree on important details such as who will be in charge, how the system will be built, how data formats will work and what happens if someone wants to leave.”

Check out AMB functionality and look for AWS to get more involved in this burgeoning sector of fintech.